The NFL announced the Jaguars’ multi-year commitment to play games in London. The Jaguars will play one regular-season home game in the United Kingdom from 2013-16 at London’s Wembley Stadium.
“Our goal is to continue to grow the game, and this commitment by the Jacksonville Jaguars represents a major step forward in our international efforts,” said NFL commissioner Roger Goodell. “We have had a tremendously positive reaction to our sport in the U.K. and we’re excited that the Jaguars are seizing this opportunity to raise the profile for the team as well as the Jacksonville community. The NFL is committed to working with Shad Khan and the Jaguars in every respect to help them grow their brand and fan base through the NFL International Series and the many opportunities these games will offer.”
The league is working to add a second game in the United Kingdom in 2013.
“The Jacksonville Jaguars will be a bold and ambitious NFL franchise,” said Jaguars owner Shad Khan. “Playing a home game in London over four seasons is consistent with our vision to introduce and grow the Jaguars brand globally, and we're appreciative of the support from the Jacksonville business community to make this a reality and winning proposition for everyone. This is a priceless opportunity to share the business, tourism and lifestyle story of Jacksonville with international audiences, and I know it will give the Jaguars a unique and powerful identity within the league and beyond.”
The Rams will host the Patriots in the 2012 game at Wembley Stadium. St. Louis originally had signed on for a multi-year series in London, but recently withdrew to focus on making its stadium “First Tier.”