Cowboys-Jets earn great TV ratings

Posted Sept. 12, 2011 @ 11:13 a.m.
Posted By PFW staff

The "Sunday Night Football" opener featuring the Cowboys and the Jets on NBC had the best overnight for any Week One prime-time game on Sunday or Monday night in 15 years. It is now the top-rated "Sunday Night Football" game in the series' history,

According to overnight data released by The Nielsen Company, the Jets' come-from-behind, 27-24 victory over the Cowboys earned a 16.9 overnight rating and 27 share (8:30-11:45 p.m. ET) — the best overnight for any Sunday- or Monday-night Week One prime-time game since Sept. 2, 1996 (Cowboys-Bears, 20.2/33 on ABC) and the best "Sunday Night Football" overnight rating since the prime-time package moved to NBC in 2006.

The 16.9/27 is up three percent over last year's SNF season opener (Cowboys-Redskins, 16.4/26) and up 26 percent over the 2009 SNF season opener (Bears-Packers, 13.4/22). The rating peaked at an 18.2/34 from 11:30-11:45 p.m. ET.

In addition, NBC's two-game overnight average of a 17.1/28 ties last year for the best since the NFL created the Thursday/Sunday prime-time weekend in 2002 and is up 26 percent over the opening two games in 2009 (13.6/23).