NBC improves to 13-0 on Sunday nights

Posted Dec. 06, 2010 @ 12:18 p.m.
Posted By PFW staff

Sunday night's Steelers-Ravens game came right down to the end, which was good news for NBC.

The network drew a 14.6 rating for the physical AFC North clash, won by the Steelers 13-10. That was a seven percent increase from the Week 13 game a year ago, Vikings at Cardinals, which was won by Arizona. It was the highest-rated Week 13 game NBC has shown since it began airing Sunday-night games in 2006.

The win also preserved NBC's streak of winning the ratings battle over other networks on Sunday night; "SNF" has been the No. 1 show during the time slot all 13 weeks of the season.

The way we see it

Pittsburgh and Baltimore always play entertaining and hard-fought games, and Sunday night's contest was no exception. Don't be surprised if this rivalry is a prime-time game for many years to come.