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America loves 'America's Team'

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By PFW staff

How much does on-field success influence a team's popularity? In the case of the Cowboys, apparently not much.

Harris Interactive has named the team, which in January won its first playoff game in 14 years and is currently 1-3, as America's favorite football team among adults for the fourth year in a row. The Colts finished second in the poll, with the Packers, Steelers and Super Bowl champion Saints rounding out the top five.

New Orleans was the biggest riser on the list, thanks to its historic win, jumping from 24th in 2009 to fifth. The Seahawks did the opposite, as they were tied for 14th a year ago but fell to 31st this year. One team that didn't move at all was the Jaguars; for the second consecutive year they finished at the bottom of the rankings.

The poll also found a rise in people who follow football, as 53 percent of Americans say they keep track of the sport, compared to 51 percent a year ago. Sixty-six percent of men are fans, as are 41 percent of women.

Harris conducted the poll among 2,620 adults (age 18 and over) in the U.S. between Sept. 14 and 20, and those polled were in line with the actual population based on age, sex, race, education, religion and household income.

The way we see it

On the verge of a lockout, it is interesting to see that the percentage of adults who follow pro football is going up. More than half of Americans follow the game on a week-to-week basis, but it's unknown how many of them would stick around if the NFL were to take a year off to argue about money.

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