Report: Average NFL ticket price increases 4.5 percent

Posted Sept. 18, 2010 @ 11:33 a.m.
Posted By PFW staff

The Team Marketing Report said Friday that average ticket prices for NFL games increased 4.5 percent this year to $76.47. Last year's increase was 3.9 percent.

The steepest increases went to the New York teams that moved into the New Meadowlands Stadium. The Jets' non-premium tickets went up 31.8 percent to $114.64 on average and the Giants' tickets rose 26 percent to $111.69. The Super Bowl-winning Saints increased their average ticket price 20.5 percent to $74.99.

The Patriots hold the highest average cost despite not increasing their prices. An average ticket in New England is $117.84. Dallas also did not increase prices in its second season in the new stadium, with average ticket prices at $110.20.

The Browns, who avoided a blackout by selling out their home opener for Week Two, have the lowest average ticket price of $54.51, a decrease of 0.3 percent. Twenty-one of the 32 teams kept their average ticket cost the same or lowered it.

Earlier this month, the NFL announced that season-ticket sales declined for the third year in a row and will be down between one and two percent.

In Week Two, the Chargers failed to sell out and will have their first blacked-out game since November 2004.